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Elizabeth Bing

Senior Financial Planner

Elizabeth is a Financial Planner at Empower Wealth and has more than 16 years experience in wealth creation and property investing. She holds a Diploma of Financial Planning, Graduate Diploma in Finance and Investment, a Bachelor of Economics (Majoring in Banking and Finance) and full accreditation to deal in Derivatives Level One and Two.

Commencing her career as a Group Insurance Administrator for one of Australia’s larger insurance companies, Elizabeth decided the role wasn’t for her and moved into stock broking. After cutting her teeth as a Dealer’s Assistant for a large American broking firm, Elizabeth moved on to work for one of the firm’s largest options trader. This role included being a designated trading representative (putting option orders on the market).

After several years, Elizabeth was offered an advisory role with another broker to service the needs of financial planners. With the advent of ‘online trading’ it quickly became apparent that a larger audience needed to be captured so she began specialising in ‘option trading’. Whilst pregnant and experiencing the start of one of the nastiest bear markets, Elizabeth decided it was time to acquire other skills and obtained a Diploma in Financial Planning.

Elizabeth joined Empower Wealth in 2012 as a Key Facilitator for the Money and Wealth Planning. Elizabeth helps determine appropriate financial strategies for clients and then ascertaining the most appropriate execution for these strategies. Working in a small team, Elizabeth tasks include; strategic advice for insurance, superannuation (including SMSFs) and investments, pricing insurance, writing advice, and dealing with external providers on behalf of clients.

Working at Empower Wealth has given Elizabeth exposure to the magic of compounding, how by choosing the right investment and letting ‘it do its thing over time’ makes investing seem simple. And, being able to learn about various asset classes by working with property, fixed interest and managed funds experts.

Outside of the office, Elizabeth is actively involved in a charity called the Gertrude Players. The mission of the charity is to work for the relief of poverty through the promotion of art and culture.

Elizabeth draws on more than a decade and a half experience in wealth creation and property investing to offer insights and commentary on various topics and has been an expert columnist in the Sunday Herald Sun.

Top of the game topped by excellent service!!

- Arvind December 2018

Liz walked us through a range of products available to us before developing her recommendations. She made things very easy to understand as the Life Insurance and Income Protection policies can be rather difficult to understand. Sam helped us through the application process and it was great that both Sam and Liz were able to be so flexible when we weren't happy with some of the conditions of the first provider. Now we can rest easy knowing we have the appropriate cover in place.

- Brodie December 2018

Liz & Sam were so helpful & really stepped us through the process. They helped us understand our options and what we were covered for. Would highly recommend their services!

- Jessie December 2018

Everyone at the Empower Wealth team have been absolute superstars. Our dealings with the amazing Brendan initially, who gave us so much knowledge and built our confidence in our own property goals, to then dealing with John and the awesome Mortgage Broker team to secure our loans. We then had the most excellent Buyers Agent team headed by Karen and Laura who were the ultimate team in finding and securing our first investment property, and leading us in the right direction to finding a great property manager and managing team. And finally Liz and her expertise to give us the best insurance policies has truly given us a big insight in to how dedicated and knowledgeable Liz is at her job. And the support from Sid has been excellent. We could not have done this without your team and we truly appreciate each and every one that has given their time and knowledge to us.

- Verity November 2018

Liz was really interested in my life and goals. She became like a supportive friend during the process of selecting life insurance. Thanks for everything you did, Liz!

- Dani October 2018

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